Sochi 2014 Olympics
and their use of technology
The 2014 Sochi Winter Olympics in Russia has shown us the use of technology in everything can be good. Recently I have tried to watch sports, online tournaments, and live shows on a tablet but cannot. They require a subscription on most sites, then past that most sites don't even have HTML5 enabled or mobile viewing enabled.
The Sochi Olympics showed us that the use of live broadcast over the internet could greatly help the viewership of the Olympics and other sports. I myself, not being a football fan, would keep the Super Bowl open in a background tab just to listen to the scores. Most major companies and corporations assume there is not a market for something until proven otherwise, leading to a loop of not advancing technology. Now we see the demand with the Sochi 2014 Olympics, and will hopefully see a market increase for these types of things.
As well as that, the technology I hated was how NBC runs the Olympics. Since they are the sole programmer running the Olympics they get all viewership for it, and most of the times mes up. They don't run the Olympics like, so we see mistakes like in 2008 where they announced Michael Phelps had won the Gold medal for swimming before they had shown the event.
What I learned from the Sochi Olympics is until you show support and demand for something, it takes a foreign market to pressure people into listening. Sometimes even the domestic companies have to pressure the monopolies into advancing. Much like Google Fiber did for others, I hope the support shown at the Olympics by Samsung and other companies help force others like Apple to advance instead of sitting still on a market letting us be passed up around the globe.